Having been selected as “notable personality” by the Swedish Government, Therése Neaimé was invited to perform in Cairo on October 13 in front of 200 VIP guests and media representatives

The event took place at the Swedish Ambassador’s residence on the banks of the river Nile and marked the launch of the Swedish Government’s Arab language website: www.sweden.se/ar.

To the event with Therése: http://ar.sweden.se/link-to-sweden/therese-neaime/

In her highly appreciated performance, Therése presented a selection of songs from her first and second album.

The release of Neaimé’s new album STRONGER in the Middle East will be officially presented to press and media at an Album Launch Party in Dubai on October 24.

Click here for the Facebook launch event of the album STRONGER >>

Therése Neaimé sings tribute to the nation with “Today is a Holiday!”

Dubai based Pop-Singer Therése Neaimé has asked everybody in the UAE to be part of her newest music video. “My new song “Today is a Holiday” is a tribute to this great country we all live in – and I want as many people to be part of my video as possible”, says Therése. “The video will be released shortly before the 40th National Day and is to celebrate the variety of the UAE”, says Therése: “I hope this will be one of the party songs for the 40th anniversary in December.”

Therése and the film production company GTV have launched an online campaign and asked the audience to send in short videos of their very own “UAE moment”. Therése: “This could be from a lazy afternoon at the beach, an adventure in the desert, a surf on the kite, a barbeque with family, or children from 5 different nations simply playing together – any moment that makes the country we live in so special.”

The videos will be integrated into the music clip by the producers, from all participants winners will be drawn for an i-Pad and two tickets to Therése’s VIP launch party of her new album “Stronger”.

“It is the first time the content of a music video will be created by the audience”, says producer Tewe Pannier, the head of GTV film production in Media City. “We are hoping for a few hundred entries and are sure this will create a very strong, authentic, lively video.”

To be part of the video, users simply have to go on the Facebook page of Therése Neaimé and click for “contest”.

Click here to access the contest directly >>

 

Interviews with Therése Neaimé: Please call 056 170 38 74

Interviews with Tewe Pannier: Please call 050 882 41 70

ARABIC FLAVOR

After having finalized her new album “STRONGER”, Therése is getting ready for a four-month stay in Dubai this fall. -“We have taken the decision to release my new album first in the Middle East since some songs have strong Arabic flavor”, Therése said, determined to fill the coming months with live performances, public appearances and many exciting moments.

STRONGER

Taking a break from public appearances and live peformances, Therése Neaimé has been busy with studio work for the past weeks. The final song for her soon-to-be released second album is taking shape: “TODAY IS A HOLIDAY ” is a cross-over between Western Pop and Arabic rhythms, with Therése singing part of the song in Arabic!

Therése has also been closely monitoring and directing the design of the 24-page booklet for her second album. The title of the album, “STRONGER”, a long kept secret, has also been revealed.

-“I really feel that this album reflects my journey through both music and life: I also believe I have grown stronger over the years, becoming more experienced and developed further in many ways – also thanks to the wonderful people supporting me on this journey which all helped me to believe in myself”, Neaimé said.

FRONT COVER STORY IN LIFESTYLE MAGAZINE, NEW PARTNERSHIP AND VOLKSWAGEN PERFORMANCES

In its latest issue, Dubai-based lifestyle magazine KOMPASS GCC presented a cover-story on Therése Neaimé and her career plans for the Middle East in the near future.

The article also presented Neaimé’s new Media Manager for the region, Silke Wind. The Austrian is a successful business woman who will be taking care of the media and business development side of Therése’s career in the Middle East. “Therése has enormous potential and I am honored to be part of the success story that is being written”, Silke said in a first statement.

Earlier last week, Therése Neaimé had ended her two-week long stay in Dubai with performances at the Volkswagen Middle East Jetta Launch Event at the luxurious Palace Hotel. The Swedish-Lebanese singer entertained VIP and special guests on four consecutive nights.

A selection of Neaimé’s songs also provided the background for the unveiling of the new Jetta model at the famous Mall of the Emirates in Dubai. Therése is a Brand Ambassador for Volkswagen Middle East.

THERÉSE NEAIMÉ IN DUBAI FOR LIVE PERFORMANCES FOLLOWING PHOTOSHOOT WITH VOLKSWAGEN IN STOCKHOLM

Therése Neaimé has arrived in Dubai for a number of live performances during the month of May.

On May 5th Neaimé performed at an annual dinner event of the German-Emirati Chamber of Commerce. She presented a selection of her latest songs in front of 400 VIP guests at the Grand Hyatt Dubai. The event was co-sponsored by Volkswagen Middle East

This was followed by a performance at a private event at the Al Maha Desert Resort & Spa on May 7th for the Young Presidents’ Organization (YPO).

Before heading to Dubai, Therése did an exclusive photoshoot in Stockholm with the redesigned Volkswagen Jetta in her capacity as Brand Ambassador for Volkswagen Middle East.

THERÉSE IN BERLIN FOR PERFORMANCE AND MEETINGS

Therése Neaimé will be traveling to Berlin at the end of this week for meetings with business partners from the music industry and a performance in cooperation with German electronics media giant “MEDIAMARKT”.

On Saturday afternoon, April 9, Therése will be performing as special guest at “Das Schloss” in Berlin-Steglitz during an event called “Kaffeewelten”. Neaimé will be presenting selected songs from her first and upcoming second album and will hold an autograph session following the performance.

Therése’s single “ALL I THINK ABOUT IS YOU” is still going strong on German radio. It was released in Germany/Austria/Switzerland in October 2010 by Suonix/Redange and distributed in Germany by Rough Trade Germany GmbH.

www.suonix.com

“LOVERS LULLABY” MUSIC VIDEO RELEASED TODAY

Therése Neaimé’s latest single “LOVERS LULLABY” has been off to a successful start on Swedish radio after its release on February 21. It has already received great response and ratings and major radio stations have added the song to their A-playlists.

Building on the radio success of the song, the music video of “LOVERS LULLABY” is released today by Future Records / Warner Music Sweden. The video was filmed at Rooster Studios in Stockholm, under the guidance of renowned director Anders Rune.

To watch the video find it here under the section “video”

THERÉSE NEAIMÉ SIGNS SPONSORSHIP AGREEMENT WITH VOLKSWAGEN MIDDLE EAST

A wide ranging “Ambassador Agreement” was signed by Therése Neaimé and Volkswagen Middle East last week after both parties had met for sponsorship talks in Dubai last month.

The contract makes Therése a “Brand Ambassador” for the German car manufacturer while Volkswagen Middle East has now become Neaimé’s main sponsor in 2011.

Earlier this year Therése had performed at a Volkswagen Middle East event Doha/Qatar on the occasion of the Qatar Motorshow 2011.

Volkswagen Middle East>>